HD Supply Canada Inc.

Inside Sales Associate

Job ID
Number of Positions
Job Type
Full Time
Job Category

Brafasco Overview

About Brafasco:


Brafasco (www.Brafasco.com) is one of Canada's leading construction and industrial supply distributors, coast-to-coast.  From manufacturing, infrastructure, construction, product training or industry knowledge, Brafasco provides customers with a wide range of products and services.  In any commercial facility or project phase, Brafasco's one-stop-shop solutions provide customers what they need to meet or exceed the demands of their job.  Brafasco is proud to partner with industry-leading manufacturers to support this shared goal with quality, value and productivity to solve the needs and challenges of customers.


Brafasco services and supports tens of thousands of customers across Canada in a wide range of industries and trades.  With over 40 walk-in branches across several provinces, a fast-paced distribution centre and more than 400 employees, we are proud to contribute to the success of projects across the country.


Why Brafasco:

  • Comprehensive Benefits Package
  • Team Environment
  • RRSP Matching Plan
  • Internal Learning Centre for Career Development
  • Competitive Salary
  • Opportunities for Career Growth
  • Wellness Program
  • Tuition Reimbursement

Job Description

Job Summary

Responsible for the sales process to generate new sales opportunities or upsell via phone, email, other electronic communication, or in person. Develop customer relationships by identifying customer needs, informing customers about the products and services offered, providing solutions, recommending new/better products, and processing/handling customer orders.


Major Tasks, Responsibilities, and Key Accountabilities

  • Receives, researches, and answers customer questions regarding accounts, products, rates and services offered, via telephone or in person; engages with both counter customers and phone customers to fully identify needs, responds to inquiries or questions, and offers timely solutions.
  • Identifies up-selling and add-on sales opportunities. Communicates product features, benefits, and warranty policy information to customers.
  • Develops relationships and partnerships with customers and establishes Brafasco as a First Choice Supplier to our customers.
  • Processes purchase orders and completes other paperwork as required; handles cash and credit card transactions.
  • Orders products, arranges deliveries, and follows up with customers with regarding order status.
  • Prospects for new sales opportunities via outbound calling and emailing.
  • Facilitates the sales process through project management, tracking open sales orders, issue resolution, and overall customer service and support.
  • Provides product pricing by consulting the pricing matrix and other resources to determine the appropriate price.


Nature and Scope

  • Under close supervision, exercises limited latitude/independent judgment. Work typically involves detailed checks or close review of output by a senior coworker and/or supervisor.
  • Selects correct processes from clearly prescribed rules, past practices, or instruction. Seeks advice and guidance on non-routine or problem areas from supervisor. Deviations from the norm are cleared by the supervisor.


Work Environment

  • Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
  • Requires intermittent periods during which continuous physical exertion is required, such as walking, standing, stooping, climbing, lifting, and maneuvering material or equipment that may be heavy (50+ pounds) or awkward.
  • Typically requires overnight travel less than 5% of the time.


Education and Experience

  • HS Diploma or GED strongly preferred. 0-2 years of experience in area of responsibility.



Preferred Qualifications

  • 1+ years of sales experience.
  • High School Diploma or GED.
  • Computer skills and knowledge of Microsoft Office



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